Dear Google Merchant Center User,
Merchant Center Account:
The requested Shopping Ads Policy review of your Merchant Center account has been completed. To identify the current enforcement status of your Merchant Center account, visit the Diagnostics page in Merchant Center.
Your Merchant Center account is in violation of the following policies:
Google doesn't want users to feel misled by the content promoted in Shopping ads.
In determining whether a merchant and/or site meets our requirements, we may review information from multiple sources including your website, product listings, accounts and third party sources.
If you believe there’s been an error, please contact us by visiting
If you believe there's been an error or you believe you have fixed the issues, we want to help. Use the “Request review” button located on the Account Issues tab on the Diagnostics page of your Merchant Center account to request account reevaluation
Excuse me, can you tell me the reason
There could be many reasons, I recommend having a look at the following policies:
The most common issues are:
Not adding full contact details page linked from the footer (email, phone number, address, contact form): https://support.google.com/merchants/answer/6363310?hl=en
Not having a valid checkout: https://support.google.com/merchants/answer/9158778?hl=en
Selling products that are not allowed: https://support.google.com/merchants/answer/6150006
Selling products that are not stocked: https://support.google.com/merchants/answer/6150127#:~:text=Unavailable%20promotions
Not adding any added content, and simply copy-pasting other sites
Having multiple websites in the same niche
Not being honest with what you sell or how you portray the business
Having a low trust factor or no track record of order fullfilment
You can ask Google for specific examples of policy violation. To do so ask here and check the box, I need more info : https://support.google.com/merchants/contact/suspended
Hope this helps.
I've been having the same problem. When I request specific reasons for misrepresentation, they tell me untrustworthy or inaccurate promotions. But I have never offered any promotion or run any ads. I ask them for the specific promotion, and they never reply.
On another note, all my products are showing as disapproved. Could this be a separate issue or could it be that my products are disapproved because my account was suspended for "misrepresentation" and once this is settle the products will be okay?
If Google does not want to explain the reason, then the only option for you is to read the policies. Or hire someone to do it for you.
For my clients analyzing this issue is a big task, and requires a good understanding of the policies, ie experience. It also involves trust factors, simply following policies will not do.
even after going word by word and reading the policy it is still a issue. I guess its a different issue from google
Did you manage to fix this?
I am having the same issue, I am told my account has been suspended due to "Misrepresentation" but they don't tell me what that is. I see some truly shocking websites in Google Shopping that definitely don't adhere to their policies...
If it's any help to anyone, install some stats tracking on your website and look for hits from INDIA. This is where the Google staff are based. Every time I appeal my decision I watch them come on my site, click on a few pages, then exit. 2 mins later I get the automated "Misrepresentation" email suspending me again. It is madness that they cannot type out a couple of words to give me a helping hand, and being in the EU myself, my only hope is that they get sued for a couple of $billion again. I really despise this company.
Have you considered that they do not want to share the reason.
From my years of experience, if Google does not share the reason, it's either you are suspended for life, the violation is very serious and in these cases don't want you to find ways to circumvent policy violation.
If you feel you are 100% genuine, simply read the policies, by doing this you can find what your issues are.
Asking on the community how others have fixed it, will not help you. Because each website, merchant and business is different.
Please note I do understand your situation. I just want to be honest and upfront with you. Better to know the real deal, then get answer that make you wonder.
So my advise, take the time to read Google's policies.
I've read the policies to the point of being able to quote them word for word. The Livechat people cannot find any fault with my website.
If I was suspended for life then why are they visiting my website to review it?
In that case, you might not be permanently suspended. I do not know. It sounds to me based on your info, that these are automated systems. But could be a manual review. We the public will not really know.
If you have read all the policies, then I guess there is nothing that can be done. You can share your site and I'm happy to have a quick look.
Please also note that as of April 2020, trust factors are considered. This means if you have a low trust value, you will not get approved. So your site can be 100% perfect, but if your trust values are low, then you need to work on this.
I don't know what trust factors they are looking for, I have a social media following but that's about it.