Billions of Fake Sales Reporting on GA4 Shopify - Checkout Extensibility - Germany

Billions of Fake Sales Reporting on GA4 Shopify - Checkout Extensibility - Germany

natmurray
Shopify Partner
8 0 1

We recently converted to Shopify's Checkout Extensibility, and I don't know if this is related, but we are now seeing billions of dollars in fake sales reported in GA4. This is not being reported in Shopify thankfully. The traffic is mostly all coming from Germany, not engaged with less than one sec of session duration. We are seeing 20k plus users a day coming from Germany, where generally we see about 500-2,000 in the USA. They are all direct traffic or unassigned traffic. Is anyone else seeing this? How do we stop it? It's destroying our reporting.

Replies 2 (2)

Andrew24510
Tourist
5 0 0

Any luck? In the short term, I've found you can filter it out of most reports via the (not set) category, which isn't ideal, but it will at least make your reports readable again.

 

I noticed you were active in the other related thread, too. I'll link it here so other people can find it: https://community.shopify.com/c/ecommerce-marketing/ga4-purchase-event-being-spoofed/m-p/2702829

natmurray
Shopify Partner
8 0 1

No luck so far. That filter will work. I also set up some excluding traffic from Germany.