How can I display my business name in search results instead of the website URL?

[ConfettiJar]

Hi! I am interested in learning how I can update my site to display my business name - Confetti Jar - instead of confettijar.com. Can anyone point me in the right direction?

Thanks!

[joeybab3]

Add a meta tag like so to your head tag:

<meta property="og:site_name" content="Confetti Jar" />

[ConfettiJar]

Thank you! Can you tell me where I put that?

[ConfettiJar]

Hi! I did do this, but it is still showing the website. Any other thoughts?

[joeybab3]

Try microdata using JSON LD, seems they have moved away from og:site_name:

https://developers.google.com/search/docs/appearance/site-names

[times]

Did you find a solution I am having the same issue.

[Imogen]

Hi there, @times! Thanks for following up on this older thread!

I recommend checking out the comment posted by @joeybab3 above your comment here! You can use HTML in your theme's coding to guide Google's crawling bots on what you would like your 'site name' to be! I recommend checking out the link they shared (here it is again) for some information on how to make this change for yourself!

[times]

Thanks for the link.  I already have what appears to be correct in the code, but it's still not working. This really shouldn't be this difficult to have a business name appear in search results.

      "@context":
      "@type":
      "name":
      "url": "https:\/\/websiteurl.com"

[ConfettiJar]

Hi! I ended up having to use a "Secondary Name" and Google chose that name,
which was better than the URL.

[times]

I see the google things like @type,  in the code (forum wouldn't let me post al the code), but NO idea where to edit these. Any help with that? I've tried searching things like "@type" in the code but can't find them. Any ideas? If I can find that then I can add an secondary name.

[joeybab3]

Should be in your theme.liquid