How to fix Website needs improvements account issue in Google Merchant Centre

How to fix Website needs improvements account issue in Google Merchant Centre

Navyacreations
Visitor
1 0 0
I am getting this issue when i am adding products in the Google Merchant Centre i.e. Website needs improvements. They are saying to fix any of these:
There was a problem identified with the minimum required state of your online store. Update your online store to provide a user-friendly shopping experience.

Before you request a review make sure your online store meet the following requirements

  • Has a domain name that matches the uploaded domain name
  • Has no broken links
  • Contains no placeholder images or text
  • The product details and categories on your online store match those that you provide in your product data
  • It doesn't contain generic information and is not missing crucial information about products help_outline
  • Provides clear and accurate business information
  • Displays a verified phone number and business address

Please check my website, I am confused. Please help

Replies 21 (21)

EmmanuelFlossie
Shopify Partner
3968 311 895

This can mean a lot of reasons.

Most common is using template images, template text.

Missing policy links in the footer.

Missing content or quality on product landing page.

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PawsEveryday99
Visitor
1 0 0

could you please have a quick look at my website too i have got the same issue. 

https://pawseveryday.com/

buysocrates
Tourist
3 0 1

Hi,  i have been struggling to fix this issue, would it be possible to take a look of this domain. 

https://buysocrates.com/

I don't have any 404 broken links, fixed all the placeholders, and policies, but still was rejected. 

EmmanuelFlossie
Shopify Partner
3968 311 895

For example, add your business details in the footer.

 

For example, you are showing testimonials, but no link where they come from.

 

Missing availability status on the product landing page.

 

You may have more issues, so also check:

https://support.google.com/merchants/answer/6150127?hl=en
https://support.google.com/merchants/answer/6363310/follow-the-merchant-center-guidelines
https://support.google.com/merchants/answer/7052112
https://support.google.com/merchants/answer/4752265
https://support.google.com/merchants/answer/13693865

Maximize Your Google Shopping Performance
Get in touch for expert guidance. Need Google Merchant Center or Google Shopping support?
Get expert help from Emmanuel Flossie, a Google Shopping Specialist, Google Ads Diamond Product Expert, and award-winning Google Product Expert (Education 2021 & Tailwind Champion 2023).
buysocrates
Tourist
3 0 1
Thank you.
This is very helpful and I will look into it to fix the problems I now have
and you helped pointed


Venocciusa
Visitor
2 0 0

Hello Emmanuel,

 

I have having the same issue. it says that;

 

No products displayed
Prevents all products from showing in United States

 

 
expand_less

There was a problem identified with the domain of your online store. Check and update the domain to start showing products on Google.

Make sure your products meet the following requirements

  • Your domain should provide customers with unique, valuable content and can't only display advertising listings and links
  • If your domain experienced a temporary disruption or is expired, make sure it's renewed and is no longer expired

ı do not know where is the issue. my web site is: www.venocci.com/ 

 

please help :((

EmmanuelFlossie
Shopify Partner
3968 311 895

It might be related to personalization, however it is allowed as an optional feature. So that should not be the cause of your suspension.

 

However, make sure there is no text on your images.

 

Don't use @gmail.com but instead use an email address that matches your domain name.

 

Make sure to add your full business details in the footer such as business name, business hours, address, phone number.

 

On your contact page, add your contact form.

 

You may have more issues, so make sure to check:

https://support.google.com/merchants/answer/6150127
https://support.google.com/merchants/answer/6363310/follow-the-merchant-center-guidelines
https://support.google.com/merchants/answer/7052112
https://support.google.com/merchants/answer/4752265
https://support.google.com/merchants/answer/13693865
https://support.google.com/merchants/answer/6149970
https://support.google.com/merchants/answer/9158778
https://support.google.com/merchants/answer/6150244

Maximize Your Google Shopping Performance
Get in touch for expert guidance. Need Google Merchant Center or Google Shopping support?
Get expert help from Emmanuel Flossie, a Google Shopping Specialist, Google Ads Diamond Product Expert, and award-winning Google Product Expert (Education 2021 & Tailwind Champion 2023).
Jaschasupercool
Visitor
1 0 0

I had the same issue i fixex

go to domain settings and there is your domain you need to set it as "Primary domain" then this issue is solved

Esa
New Member
4 0 0

your product pics are bad that's probably why

buysocrates
Tourist
3 0 1

I will change some pics. But unlikely due to photos.  My review this week failed again. 

 

The website is suspended ago before when the products were few and photos is fewer.   It was due to some 404, understandable, but fixed since then. 

 

I contacted google ad team,  they give a list of reason I tried to follow through.But none of the points are really sufficient conditions to un-ban it. They can only speak from past experience, which no one is responsible since it is done by machine?  But they said it is a much much lighter sentence than false representation.    

 

I had a look of your website, which cannot be further different than mine, I wander what google algorithms is and how they make the judgement, who to suspend.  

Jokems
Visitor
1 0 0

Hey man hope you are doing well. I see that you are now able to run google shopping ads. Would appreciate if you can give some advice on how you fixed website needs improvement error in your GMC. Thanks in advance

Esa
New Member
4 0 0

Hello emmanuel can you help me? i am having website needs improvement suspension and i don't know why i have tried everything to fix it.

https://www.mini-tec.co.uk/products/heated-sleeveless-jacket

EmmanuelFlossie
Shopify Partner
3968 311 895

Here is a great list of the most common issues: https://community.shopify.com/c/ecommerce-marketing/checklist-suspended-google-merchant-center-accou...

Maximize Your Google Shopping Performance
Get in touch for expert guidance. Need Google Merchant Center or Google Shopping support?
Get expert help from Emmanuel Flossie, a Google Shopping Specialist, Google Ads Diamond Product Expert, and award-winning Google Product Expert (Education 2021 & Tailwind Champion 2023).
Esa
New Member
4 0 0

could you have a look at my site please as i have tried everything. Thank you

 

marleymoff
Visitor
2 0 0

Ive just received this today as well 😞  my site is wallcomplete.com   and pointers would be good thanks 

EmmanuelFlossie
Shopify Partner
3968 311 895

With a quick scan, the most obvious issue is the email address, I recommend matching it with the website domain name.

Do not use @gmail.com 

 

 

Maximize Your Google Shopping Performance
Get in touch for expert guidance. Need Google Merchant Center or Google Shopping support?
Get expert help from Emmanuel Flossie, a Google Shopping Specialist, Google Ads Diamond Product Expert, and award-winning Google Product Expert (Education 2021 & Tailwind Champion 2023).
marleymoff
Visitor
2 0 0

Many thanks for your imput. So just changing that and submitting a review should do it...... 

 

Thanks

solarhub
Visitor
2 0 0

Can you have a look at mine please emanuel, I have checked everything. However it might be the branding on the photos?

 

www.solar-hub.co.uk

EmmanuelFlossie
Shopify Partner
3968 311 895

To me Google may think you are a fake business. Because the address is associated to a different business: https://www.solarrenewablehub.co.uk/

 

You may have more issues, so make sure to check:

https://support.google.com/google-ads/community-guide/304792695
https://support.google.com/merchants/answer/6150127
https://support.google.com/merchants/answer/6363310/follow-the-merchant-center-guidelines
https://support.google.com/merchants/answer/7052112
https://support.google.com/merchants/answer/4752265
https://support.google.com/merchants/answer/13693865
https://support.google.com/merchants/answer/6149970
https://support.google.com/merchants/answer/9158778
https://support.google.com/merchants/answer/6150244
https://support.google.com/google-ads/community-guide/241068758

Maximize Your Google Shopping Performance
Get in touch for expert guidance. Need Google Merchant Center or Google Shopping support?
Get expert help from Emmanuel Flossie, a Google Shopping Specialist, Google Ads Diamond Product Expert, and award-winning Google Product Expert (Education 2021 & Tailwind Champion 2023).
solarhub
Visitor
2 0 0

Thanks for the reply, the solar hub brand is an online extension of solar renewable hub. Is there any solutions to this?

EmmanuelFlossie
Shopify Partner
3968 311 895

I recommend just having 1 website.

Maximize Your Google Shopping Performance
Get in touch for expert guidance. Need Google Merchant Center or Google Shopping support?
Get expert help from Emmanuel Flossie, a Google Shopping Specialist, Google Ads Diamond Product Expert, and award-winning Google Product Expert (Education 2021 & Tailwind Champion 2023).