Shopify Google Shopping Feed Issue - BEWARE!

Solved
Stuart_Groves
Tourist
4 0 0

I have discovered that the google shopping feed that is sent from Shopify to the google merchant centre is telling it that an identifier should exist by the "TRUE" attribute.

However, I mark up my products as custom as we are a small manufacturer and do not use/have the product identifiers therefore the identifier should be showing as "FALSE" in the merchant centre.

This is also in line with the instructions from google.

As usual, Shopify support doesn't want to know and keep stating google are making the change their end yet the raw feed info shown in the merchant centre clearly states the feed from shopify is being sent as "TRUE" and therefore creating the issue.

End result is our products are not being shown in google shopping free listings and google keep notifying me there is a problem.

If anyone has a workaround or solution please let me know, I suspect a lot of small businesses don't even realise this is not working for them.

 

 

Accepted Solutions (2)

Accepted Solutions
EmmanuelFlossie
Shopify Partner
1856 127 444

This is an accepted solution.

1) Don't use the free app, it's very basic and not designed for every merchant. Instead use a paid app which has more advanced functionality. All paid apps I test and use, are great and use it for my clients.

2) Use a feed rule to re-write identifier_exists to no

Here is a guide: https://support.google.com/merchants/answer/7450276?hl=en

I'm a Google Shopping Specialist and a Google Product Expert Education Award winner, a Google Ads Diamond Product Expert, and also a Google Partner.
Need Data Feed or Google Shopping support? Get in touch.

View solution in original post

EmmanuelFlossie
Shopify Partner
1856 127 444

This is an accepted solution.

For my clients I use https://apps.shopify.com/multiple-google-shopping-feeds

and https://www.datafeedwatch.com/

I'm a Google Shopping Specialist and a Google Product Expert Education Award winner, a Google Ads Diamond Product Expert, and also a Google Partner.
Need Data Feed or Google Shopping support? Get in touch.

View solution in original post

Replies 7 (7)
EmmanuelFlossie
Shopify Partner
1856 127 444

This is an accepted solution.

1) Don't use the free app, it's very basic and not designed for every merchant. Instead use a paid app which has more advanced functionality. All paid apps I test and use, are great and use it for my clients.

2) Use a feed rule to re-write identifier_exists to no

Here is a guide: https://support.google.com/merchants/answer/7450276?hl=en

I'm a Google Shopping Specialist and a Google Product Expert Education Award winner, a Google Ads Diamond Product Expert, and also a Google Partner.
Need Data Feed or Google Shopping support? Get in touch.
Stuart_Groves
Tourist
4 0 0

Thanks for the advice, very helpful!

Any recommendations for a paid app?

I will take a look at the feed rule and see if I can make it work.

 

EmmanuelFlossie
Shopify Partner
1856 127 444

This is an accepted solution.

For my clients I use https://apps.shopify.com/multiple-google-shopping-feeds

and https://www.datafeedwatch.com/

I'm a Google Shopping Specialist and a Google Product Expert Education Award winner, a Google Ads Diamond Product Expert, and also a Google Partner.
Need Data Feed or Google Shopping support? Get in touch.
hopeford
Excursionist
12 0 6

I have spent many days on this issue. Google support says set products to false but on checking a day later, they revert to true. I contact Shopify support, who in turn contacted Google support, who said that all products should be set to true. So one Google support team says set it to false and the other says set it to true.I have 5000 of my products not showing in Google ads. What do I do? who do I believe?

wild5designs
New Member
1 0 0

I just did a chat with google, they assured me it has to be set to false, but, just spoke with shopify and the person I spoke with said they might have a work around in the works, but that they aren't sure what to do (or he's not sure what to do). I'm very frustrated as for over a year I have asked and been told so many different things on how to make my products rank with google and google just told me that they won't until this is fixed.

hopeford
Excursionist
12 0 6
Exactly the same as what I am going through. No one seems to know or bother
to dive deep into the issue. Always passing the buck or referring one to
expert help or apps. In the meantime, we sink lower and lower. Frustrating

EmmanuelFlossie
Shopify Partner
1856 127 444

@hopeford 2 months ago the techinique to set custom product to false worked, then all of a sudden it started to not work.

The free app is built by Shopify and is not maintained compared to a paid app.

 

The correct rule is as followed:

 

If a manufacturer has assigned a bar code, then submit brand, MPN (if available), GTIN, and set identifier exists to yes.


If the manufacturer has not assigned a bar code, then remove the values brand, MPN, GTIN, and set identifier exists to no.


While the official documentation does mention, you can submit brand + MPN and ignore GTIN. However, in most cases, this will cause issues and generate warnings such as limited performance due to missing identifiers.


And as of June 2021, specific categories and or countries require barcodes to be submitted, regardless if you have any. So, in this case, you need to get official GS1 barcodes.

 

There are many ways to get the data correct:

 

1) Use feed rules explained here: https://youtu.be/AyvilyMb2Bo?t=199

2) Use an app that is maintained constantly, as mentioned in a previous post.

I'm a Google Shopping Specialist and a Google Product Expert Education Award winner, a Google Ads Diamond Product Expert, and also a Google Partner.
Need Data Feed or Google Shopping support? Get in touch.