Shopify integration problems with Google ADS

Okoneko
Tourist
13 0 0

Hello community,

 

I did the Shopify integration with Google ADS (from shopify) and it worked perfectly. The conversions created themselves, the Shopify and merchant center connection worked well... in short, everything good about the Google ADS integration with Shopify. But it stopped working.

 

I caught it because the conversions weren't working. There were conversions but they were not reflected.

 

I inform Google of this and they pass the problem on to Shopify and vice versa.

 

Has this or something similar happened to anyone else?

 

And what is more important, has anyone been able to solve it?

 

I know that an implementation can be done with tag manager, which would be a solution in case it is not fixed the other way.

 

Does anyone know how to implement enhanced e-commerce with tag manager? Professional or private, I don't care. What matters to me is solving this.

 

Greetings.

Replies 3 (3)

EmmanuelFlossie
Shopify Partner
2995 223 718

I recommend you contact Google using this form: https://support.google.com/merchants/contact/shopify_3p_support_app

 

If you want to install enhanced conversion tracking you can use: 

 

<!-- FEEDARMY START Global site tag (gtag.js) - Google Ads V2.2 -->
<!-- For the latest and updated code or tutorial: https://feedarmy.com/kb/adding-adwords-conversion-tracking-to-shopify/ -->
{% assign fa_send_to = 'AW-123456789/abcdefghijlklmnopq' %}

{% comment %}DO NOT EDIT BELOW{% endcomment %}
{% if fa_google_coding %}{% assign fa_google_coding = true %}{%- else -%}{% assign fa_google_coding = false %}{%- endif -%}
{% assign fa_google_ids = fa_send_to | split: "/"  %}

{% if fa_google_coding == false %}
<script async src="https://www.googletagmanager.com/gtag/js?id={{fa_google_ids[0]}}"></script>
{%- endif -%}
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());
  gtag('config', '{{fa_google_ids[0]}}', {'allow_enhanced_conversions':true});
  var checkout = window.Shopify.checkout;
</script>
{% if first_time_accessed %}
<script>
  gtag('event', 'conversion', {
      'send_to': '{{ fa_send_to }}',
      'value': checkout.total_price_set.presentment_money.amount,
      'currency': checkout.total_price_set.presentment_money.currency_code,
      'transaction_id': '{{ order_id }}',
  });
  var enhanced_conversion_data = {
    {% unless billing_address.first_name == blank %}"first_name": "{{ billing_address.first_name }}",{% endunless %}
    {% unless billing_address.last_name == blank %}"last_name": "{{ billing_address.last_name }}",{% endunless %}
    {% unless checkout.email == blank %}"email": "{{ checkout.email }}",{% endunless %}
    {% unless billing_address.phone == blank %}"phone_number": "{{ billing_address.phone }}",{% endunless %}
    "home_address": {
      {% unless billing_address.street == blank %}"street": "{{ billing_address.street }}",{% endunless %}
      {% unless billing_address.city == blank %}"city": "{{ billing_address.city }}",{% endunless %}
      {% unless billing_address.province_code == blank %}"region": "{{ billing_address.province_code }}",{% endunless %}
      {% unless billing_address.zip == blank %}"postal_code": "{{ billing_address.zip }}",{% endunless %}
      {% unless billing_address.country_code == blank %}"country": "{{ billing_address.country_code }}"{% endunless %}
    }
  };
</script>
{% endif %}
<!-- FEEDARMY END Global site tag (gtag.js) - Google Ads V2.2 -->

 

https://feedarmy.com/kb/adding-adwords-conversion-tracking-to-shopify/

Get in touch with Emmanuel: a Google Shopping Specialist, Google Ads Diamond Product Expert, and also a a Google Product Expert Education 2021 & Tailwind 2023 Award winner.
Need Google Merchant Center or Google Shopping support?.
Okoneko
Tourist
13 0 0

Oh excellent! I'm going to try it now.
I see that you are a specialist. Do you do this type of specific work apart from those that appear on your website?
It may be interesting for the future.

EmmanuelFlossie
Shopify Partner
2995 223 718

Yes I am happy to assist with conversion tracking.

Get in touch with Emmanuel: a Google Shopping Specialist, Google Ads Diamond Product Expert, and also a a Google Product Expert Education 2021 & Tailwind 2023 Award winner.
Need Google Merchant Center or Google Shopping support?.