Hello everyone,
I am currently facing a challenge with Shopify's Custom Pixels, specifically in the context of the checkout_completed event. Our marketing team finds it crucial to distinguish between orders made by new versus returning customers, and I'm in search of a method to obtain this context.
Despite logging all the information provided by the Shopify API in relation to the custom pixel, I'm unable to find details regarding whether a user is new or returning, their number of orders, or even their user ID.
To clarify, by "returning user," I mean someone who has previously placed an order, and a "new user" is one placing their first order in our store.
Here's the code snippet where I log the information:
analytics.subscribe("all_events", async (event) => {
let event_name = event.name;
console.log("event_name:", event_name);
let event_client_id = event.clientId;
console.log("event_client_id:", event_client_id);
let event_id = event.id;
console.log("event_id:", event_id);
console.log("-");
let event_context = event.context;
console.log("event_context:", event_context);
let event_data = event.data;
console.log("event_data:", event_data);
console.log("-");
let init_context = init.context;
console.log("init_context:", init_context);
let init_data = init.data;
console.log("init_data:", init_data);
console.log("------------------------------");
});
Am I overlooking something, or is it possible that this information really isn't available? I find it surprising that this issue hasn't been a common topic of discussion.
The only alternative I can think of is implementing a custom event and retrieving the necessary data from the Shopify GraphQL admin API.
Any guidance or support on this matter would be greatly appreciated.
Thank you in advance.
