Hi all, I run a seasonal business with loyal customers, so I don’t send out a ton of marketing emails. I’m happy with Omnisend, but it’s way too expensive for how much I use it. Are there any email marketing services that integrate with Shopify and offer a pay-as-you go plan?
I have 2500 subscribers and send 5 or 6 marketing emails a year.
I’ve seen that Moosend, Sendpulse offer plans that work for me, but doesn’t look like the integrate with Shopify.
Hi @AbitGear
If you want something less expensive, Benchmark Email and MailerLite are both excellent choices. They both use Shopify and offer pay-as-you-go plans. They offer drag-and-drop editors, automation, and segmentation, all of which are excellent for seasonal marketing without requiring hefty monthly payments. Excellent for infrequent email campaigns.
Hi @AbitGear ,
Totally understand where you’re coming from; Omnisend is powerful, but it can feel expensive if you’re only sending a few campaigns each year. And you’re right; many of the lower-cost alternatives, like Moosend or SendPulse, don’t offer direct Shopify integration, which can make things more complicated to manage.
If seamless Shopify integration is a priority and it often is, Retentionly – AI Email Marketing might be just what you need. It’s built specifically for Shopify and works especially well for brands that don’t email frequently or have seasonal peaks.
Here’s why it could be a great fit:
You can also try it free for your first 500 emails. Feel free to reach out via live chat if you have any questions!
Cheers,
Retentionly Team
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Hello @AbitGear ,
I hope you are doing well!
For a seasonal business like yours, the biggest issue usually isn’t functionality — it’s paying year-round pricing for tools you only use a few times a year.
In your case (2,500 subscribers and 5–6 campaigns annually), it may make sense to look at something that reduces the number of separate apps you’re paying for, instead of just switching email platforms.
That’s where AiTrillion can help.
Instead of paying separately for:
AiTrillion combines these into one platform. So even if your email volume is low, you’re still getting value from other retention tools throughout the year.
For example:
• You can run your 5–6 seasonal campaigns easily.
• Use automated flows (welcome, abandoned cart, post-purchase) so sales continue even when you’re not actively sending campaigns.
• Add a simple loyalty or store credit program to encourage repeat seasonal purchases.
• Collect product reviews automatically to boost conversion during peak season.
• Use popups to grow your list before your busy months.
For many seasonal stores, consolidating tools often saves more money than simply finding a cheaper email-only provider. You avoid stacking 3–4 different subscriptions that add up over time.
Also, since AiTrillion integrates directly with Shopify, you don’t have to worry about third-party sync issues like you might with platforms that don’t have strong Shopify integration.
If you’re open to consolidating marketing + retention into one ecosystem and lowering overall app spend, and recovering the app spend.