Automatic language redirection not working

Topic summary

  • Issue: Automatic language redirection not working on a single-domain Shopify store with two Markets (Belgium, Netherlands). Both Markets have Dutch as default and English as secondary. Manual language switcher correctly redirects to /en, but automatic redirect based on browser language keeps users on Dutch.

  • Configuration and tests: Language redirect is enabled in Markets preferences. Browser is set/detected as English (en). Tested in Edge InPrivate mode, so cache/cookies should not affect results.

  • Support guidance: Staff requested the store URL for testing and advised using private/incognito mode and clearing cache. OP declined to share the URL publicly; community support cannot accept private messages. Staff directed OP to authenticated Shopify Support via the Help Center (use AI chat and type “contact support”).

  • Current status: Unresolved. Additional participants reported the same issue and asked if a solution was found.

  • Notes: “Automatic language redirect” is a Shopify setting that detects the visitor’s browser locale and routes to the matching language. Open question remains why it fails despite correct settings and private-mode testing.

Summarized with AI on December 13. AI used: gpt-5.

Our community support team is not able to receive private messages, to ensure our communications and support are always available. It sounds like you have done the appropriate testing on your end and if you are still seeing this as an issue I recommend bringing this to our authenticated support team for additional help.

To access our authenticated support, please follow this link: Shopify Help Center. Open the AI chat and type “contact support” to get started.