B2C and B2B with Net 30 accounts on same website

Topic summary

Goal: Operate both retail (B2C) and wholesale (B2B) with net 30 payment terms on a single Shopify store using the Basic plan.

Proposed approach:

  • Segment customers with tags (e.g., “wholesale”) and apply targeted discounts for B2B vs. B2C.
  • Use third-party apps (e.g., Wholesale Club, Wholesale Gorilla) to set wholesale-specific pricing and payment terms, including net 30 (invoice due 30 days after purchase).
  • Run both audiences on one storefront without creating a separate site, compatible with Shopify Basic.

Status: A workable path is suggested via customer tagging and wholesale apps; no confirmation of implementation yet. Discussion remains open with no final decision reported.

Summarized with AI on December 17. AI used: gpt-5.

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To sell both B2C and B2B on the same Shopify store, you can use customer tags and discounts to differentiate between the two. For your B2B customers with net 30 accounts, you can create a wholesale customer tag and set up specific pricing or payment terms using apps like Wholesale Club or Wholesale Gorilla. These apps allow you to manage both audiences on one platform without needing a separate site, even on Shopify’s Basic Plan.