A/B testing pricing on Shopify has been tricky because a TRUE test requires both prices to be live simultaneously, with traffic evenly split between them. Simply changing the price one week and comparing results the next isn’t accurate due to varying external factors.
What’s the best tool for running a proper A/B price test on Shopify? Any recommendations?
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Hey NinjaMerchant.
In my experience, the most mature tool for A/B price testing on Shopify is Intelligems.
You might also want to check out ABConvert as an alternative.
There are other apps that offer pricing tests, but these two have been around the longest and help overcome some of the limitations you mentioned.
Hope this helps!
Carlos
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Hi Carlos, thanks for your reply.
What software does your company (Speero) use for Shopify price A/B Tests?
For pricing tests in Shopify, we commonly use Intelligems.
Cheers,