Best way to get new customers in 2023?

Topic summary

Paid ads are delivering fewer paying customers and straining budget; the poster seeks alternative ways to drive sales.

Suggested strategies:

  • Optimize site for conversion (UX, images, clear descriptions).
  • Use email marketing for newsletters and promotions.
  • Engage on social platforms (hashtags, contests, sharing reviews).
  • Offer discounts, loyalty, and referral programs.
  • Test new channels (social ads, influencer marketing).
  • Experiment with targeting and retargeting; provide excellent customer service.

Data-driven advertising:

  • Profile top “champion” customers with high AOV (average order value) and build Facebook lookalike audiences (audiences similar to best customers).
  • Focus ad spend on products that generate the most first-time orders.

Tools recommended:

  • crossify.app: a free way to sell your product on other stores post checkout.
  • superU Analytics (Shopify app, free trial): surfaces acquisition, conversion, and retention strategies from your store’s data.

Other notes:

  • A participant requested the store URL to give tailored help; another asked how to connect with community apps.
  • No decisions or results reported; discussion remains open.
Summarized with AI on January 7. AI used: gpt-5.

I tried crossify.app—it’s been a game changer honestly. It’s a free way to sell your product on other stores post checkout!