In case you are still interested in this functionality, Magefan has got a LoginAsCustomer app, which allows you to securely log in to your customers’ accounts right from the Shopify admin. Moreover, it’s not limited to the admin panel. With the Login as Customer API, you can also track orders placed by admins on the order view page, ensuring smooth customer support.
Topic summary
Users are seeking functionality for admins to log in as customers on the storefront—similar to Magento’s “Login as Customer” feature—rather than just viewing customer data in the admin panel.
Primary Use Cases:
- B2B scenarios: Sales agents need to place orders on behalf of customers in their portfolio
- Customer support: Troubleshooting issues like non-working coupons or discounts by seeing exactly what the customer sees
- Testing: Verifying customer-specific pricing and discounts are functioning correctly
Official Shopify Response:
- No native feature exists for this functionality
- Shopify Support recommends contacting Shopify Experts for custom development
- The Multipass API (Shopify Plus only) could enable this through custom integration
- Suggested B2B-focused apps don’t provide true impersonation capability
Community Solutions:
- Novicell developed a custom “Impersonation” app requiring Shopify Plus and manual implementation (not available in App Store)
- One user found an app (Kraken) but it didn’t work without Plus
Status: The discussion remains largely unresolved for non-Plus merchants. Multiple users express frustration that competitors (Magento, WooCommerce, BigCommerce, X-Cart) offer this feature out-of-box, while Shopify requires expensive Plus subscription for workarounds.