Can you pleas help me to save my store ? :(

Store Feedback
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Topic summary

A store owner is struggling with a low conversion rate despite strong initial engagement: 24 add-to-carts and 19 checkout reaches resulted in only 2 purchases over one week. The product is niche and requires careful consideration, but customers are abandoning at the final purchase stage.

Identified Issues:

  • Grammatical and spelling errors throughout the site (e.g., “you’re” misspelled, missing spaces in promotional text)
  • Missing key homepage elements: best sellers section, latest arrivals, and FAQ section
  • No live chat or help widget for real-time customer support

Recommendations:

  • Fix all spelling and grammatical errors to maintain credibility
  • Add homepage sections for best sellers, new arrivals, and FAQs
  • Implement live chat functionality (WhatsApp integration suggested) to address last-minute customer concerns that may be causing abandonment
  • Consider self-service options like order tracking and FAQ widgets

The consensus is that customers likely have unanswered questions at checkout with no immediate way to get help, leading to abandoned purchases.

Summarized with AI on October 30. AI used: claude-sonnet-4-5-20250929.
1

Hello, I need assistance in understanding why my store has a low conversion rate. Over the past week, I recorded 24 ‘Add to Cart’ (ATC) actions and 19 ‘Reached Checkout’ (RC) instances, but only two conversions. The product is quite niche and typically chosen after careful consideration. However, these numbers suggest a breakdown occurs near the end of the customer journey. Could you help me understand what might be going wrong? Is it an issue with the store itself or something else? What are your thoughts?

https://allorify.com/

Thank you so much!!

1 Like
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Hello there @patrykpilat I’ve had a look at your store and here are a few suggestions I believe could be very helpful for you.

  1. You need to review the store for slight grammatical and semantic errors. This may not seem like a big deal but if too many errors are noticed in your store by a customer, it could be a huge turn off. For example, in the text on the first image on the homepage the spelling of “you’re” is incorrect. Secondly, there’s a space missing in the “save up to 30%” in the prime sale section

  2. You should put in sections for best sellers and latest arrivals on the homepage.

  3. You should include FAQs on the homepage too.

3

Hi @patrykpilat ,

Thanks for reaching out to the Shopify Community! I’m Mia from MooseDesk, your go-to Live Chat, WhatsApp and FAQ App here to help you enhance your customer support experience :blush:

I totally understand how frustrating it can be to see potential customers go through most of the buying process, only to drop off right before purchasing. Based on the numbers you’ve shared, it’s clear to see that t visitors are interested in your product but face some form of hesitation at the final step. The main reason might be customers have last-minute concerns but no easy way to resolve them, so they hesitate and leave.

After doing a quick review, I can see that your website lacks a help widget and live chat to allow customers to contact you immediately when they need. How about having a powerful live chat to assist potential customers instantly, addressing their questions or concerns in real time? This can help prevent abandonment and encourage purchases

I suggest exploring MooseDesk, a FREE Live Chat, WhatsApp & FAQ App. You can easily reach customer support via WhatsApp, ensuring immediate assistance for inquiries. Also, the widget provide multi self-Service options such as Order tracking, Translation and FAQ section empower customers to resolve common questions on their own, reducing the need for direct support.

MooseDesk_1-1742179808967.png
MooseDesk_1-1742179808967.png317×657 66.3 KB

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