Issue: Contacts exported from Wix fail to import into Shopify via CSV, with an error indicating incorrect column titles. The user tried renaming headers to “Name” and “Email,” but the upload still errors.
Key guidance: Column headers must exactly match Shopify’s expected customer CSV schema. CSV (comma-separated values) is a standardized file format, and Shopify validates header names against its own template.
Recommended steps:
Export a customer CSV from Shopify’s Customers section to use as the template.
Copy/paste the Wix contact data into the exported Shopify CSV, preserving the original header names.
Re-import using this Shopify-formatted CSV.
Support pathway: If the import continues to fail after using the Shopify template, contact Shopify Support via the Help Center link provided for further troubleshooting.
Status: Unresolved/ongoing. The next action is for the user to try the template-based import; it’s not yet confirmed whether header mismatches are the sole cause.
Summarized with AI on December 30.
AI used: gpt-5.
Hi there, @jenora ! Thanks for taking the time to reach out to the Shopify Community with your question around your customer CSV! My name is Imogen. It’s good to meet you!
When it comes to importing CSVs into Shopify, you’ll want to make sure that the titles of the columns you’re using in the CSV that is being imported match with the column titles shown when exporting a CSV from Shopify’s customer section. One recommendation we like to make is doing an export of the customer CSV from Shopify, and the moving data from the CSV with the data you want imported to that blank CSV export, and then importing it. This should ensure that the titles you’re using match up with what the system is looking for.
Have you given this step a try? If not, give it a whirl and let us know if you have any success. If you don’t, you can follow up with us here, or reach out to our Support Team via our Help Center for more assistance.