CAPI Integration

Technical Q&A

Topic summary

A user is experiencing issues with Meta’s Conversions API (CAPI) tracking integration. While the Meta Pixel Helper shows everything working correctly, the browser console reveals an error preventing proper tracking.

Root Cause:
The problem stems from incorrect formatting in the Meta pixel code—the pixel ID was entered with quotation marks (as a string) instead of as a plain number, as shown in an attached screenshot.

Current Challenge:
The user cannot locate where this custom code exists in their Liquid-based system to fix the formatting error. They mention a previous marketing specialist may have implemented it incorrectly.

Possible Factors:
Meta suggests the issue could also involve a third-party integration, adding complexity to troubleshooting.

The user is seeking guidance on how to search for and locate the Meta pixel code within their system to correct the quotation mark error.

Summarized with AI on October 26. AI used: claude-sonnet-4-5-20250929.
1

Screenshot 2025-07-03 174144.png
Screenshot 2025-07-03 174144.png1465×281 32.2 KB

hi,

i have been facing an issue with the CAPI meta tracking, checking meta pixel helper everything work perfectly.

however when checking console and check the CAPI there’s an error and meta not tracking it correctly due to a single mistake that the old marketing specialist added the meta pixel wrong with quotation marks instead to just number as you see in the picture.

i am facing issue locating the custom code to rectify the mistake, any idea how to search for the meta code to rectify it.

PS: also according to meta it could due a third party integration.

open to any suggestion and recommendation

Thanks in advance