Changing default word /products/in the URL

Shopify Discussion

Topic summary

The discussion centers on whether Shopify allows customization of default URL paths /products/ and /collections/ to better match specific business needs or languages.

Initial Consensus:

  • Multiple users initially confirm these URL structures are hardcoded Shopify defaults and cannot be changed through standard SEO settings.
  • One user notes that keeping English subpaths may benefit search engine understanding of store structure, even for non-English markets like Germany.

Use Case Examples:

  • Request to change /products/ to /projects/ for portfolio-style sites.
  • Request to localize paths to German (Deutsch) for the German market.

Conflicting Information:

  • A later participant claims it is possible to change these default paths and provides a YouTube video link as evidence.

Status: The discussion remains unresolved with contradictory answers. The video resource may clarify whether customization requires workarounds, apps, or specific Shopify plans.

Summarized with AI on November 2. AI used: claude-sonnet-4-5-20250929.
1

Is it possible to customize the word ‘/products/’ in the URL to something more relevant to our business? Similarly, can the word ‘/collections/’ in the URL be changed to better align with our business?

There is no option under edit SEO for changing the default words products and collections in the URL slug.

2

Hello @Luxury2020

Unfortunately it is not possible to customize /products/ or /collections/ in the URLs.

They are default settings for Shopify.

3

Hi, what if our website is for Germeny market? Can we change it to Deutsch？

4

We cannot, unfortunately. However, most of the time it is not so important, sticking to English version of subpath can be beneficial for search engines to understand the structure of the store.

5

For a portfolio structure using the products CMS, would it be possible to swap the word products to projects for example?

6

We can change default /products or /collections in the URLs