Hi Shopify Team,
I’m writing to request a critical missing feature in Shopify Email: automated notifications when email automations are paused, disabled, or become inactive.
The Problem: Currently, when an email automation stops working (due to DNS issues, authentication problems, bounce rates, or other technical issues), merchants receive NO notification. We only discover the problem when we manually check our automations or notice a drop in sales.
Business Impact:
-
Lost revenue from abandoned cart emails not being sent
-
Missed re-engagement opportunities
-
Customer experience degradation
-
No way to quickly respond to technical issues
-
Forces merchants to manually monitor automations daily
Why This Matters: This is a standard feature in competing platforms (Klaviyo, Mailchimp, Omnisend, etc.) and its absence is a major reason merchants switch away from Shopify Email. When our automations silently fail, we lose money.
Requested Solution:
-
Email/admin notifications when an automation becomes inactive
-
Dashboard alerts for paused or failing automations
-
Optional: Weekly digest of automation health status
This feature would significantly improve merchant confidence in Shopify Email and reduce churn to third-party solutions.
Thank you for considering this request.
Best regards