Why is the calculation for all time orders and all time amount spent on a customer page only calculating unfulfilled orders now? Before a week ago this had always shown all orders and amount spent on all orders fulfilled and unfulfilled.
Topic summary
A Shopify merchant reports that the customer page metrics have changed unexpectedly. Specifically:
- All-time orders and all-time amount spent now only calculate unfulfilled orders
- Previously (until about a week ago), these metrics included both fulfilled and unfulfilled orders
This appears to be a recent change in how Shopify calculates customer lifetime value metrics. The merchant is seeking clarification on why this calculation method changed and whether it’s intentional or a bug.
Status: No responses yet; the issue remains unresolved.