I own a jewellery brand and want to create essentially a ‘Gift Registry’ feature within customer accounts, where they can supply information in a quiz or a few drops down format for this to be saved against their profile and able to be accessed and updated by them, as well as visible by me to then pass on recommendations to the customers partner/friend etc.
I’m mostly going to market it for engagement rings so that they can save their diamond shape / style preference and then just have to point their partner to our brand and we have some insider information to help design a ring the person will love. Does anyone have any ideas how this could work?
Hey Jaycee122,
Heddy from Gameball: Loyalty Program & VIP here!
For your gift registry idea, you could create a feature within customer accounts where they fill out preferences, like diamond shape or ring style, through a quiz or dropdown menu. A developer can help integrate this into Shopify, allowing the data to be visible to both you and the customer. Gameball can play a role by rewarding customers with loyalty points for completing or updating their registry. These points can be redeemed for discounts or upgrades, adding extra incentive and engagement.
Let me know if you need more specific help!
What you are describing is closer to a shareable wishlist than to a preferences quiz, and framing it that way makes it much easier to build.
The quiz answers on their own sit fine in customer metafields, but they are hard to act on. “Round, vintage setting” still leaves your team guessing. If instead the customer saves actual products from your catalogue to a list, you get the same preference signal expressed as SKUs you already stock, and your team can see it without interpreting anything.
The bit that makes it work for your use case is the sharing. The customer builds the list, and it produces a link they can pass to a partner or a parent, who then sees exactly what they picked. That is the whole registry pattern applied to engagement rings, and it is a very good fit for jewellery because the buyer is usually not the wearer.
You can layer the quiz on top for the attributes that are not products, like ring size or metal preference, and store those in customer metafields alongside.
Disclosure: I build Listify, which does shareable lists and registries with custom event types, so a “ring wishlist” occasion is a config change rather than a build. Listify: Gift Registry - Wedding registry, baby registry & gift lists that bring buyers | Shopify App Store