Do your Shopify have to be link to Facebook in order to have an Google ad account.

Topic summary

The original poster asks whether linking a Shopify store to Facebook is required to get approved for a Google Ads account, recalling that years ago Google Ads approval seemed to depend on Facebook commerce account standing.

A second participant shares frustration with Facebook Ads, citing issues with scammers, inability to fully stop ads (only pause), and unwanted charges after credit card expiration. They express interest in avoiding Facebook entirely.

Expert clarification:

  • No requirement has existed (at least in the past 15 years) to have a Facebook account or page for Google Ads approval
  • However, linking social media pages in Google Merchant Center’s business profile section is recommended to increase trust signals
  • This is optional for improving credibility, not mandatory for account approval

Status: Question answered with authoritative response; no Facebook connection required for Google Ads, though social linking may help with trust.

Summarized with AI on October 30. AI used: claude-sonnet-4-5-20250929.

Years back google ads in order to get approved, it heavily relied on your good standing with Facebook commerce account. Do you need to connect to Facebook ads manager to get approved for Google merchant/ ads account.

Following! I had an issue personally with Facebook ads and it gave me only scammers. Plus I couldn’t stop the ads once started, I could only pause. My cc expired and it started back up again days after the ad was set to originally end. So now they still want me to pay and I see no fast support option. I have been too mad to get into it with them…but definitely don’t want to do anything with them again. Really want to hear this answer as well! :blush: :+1:t2:

Hello Sonia, thank you for your question. There has never been in the last 15 years at least, that there was a requirement to have a Facebook account or page to have an active Google Ads account. So I do not know what situation caused you to think this was a requirement.

However, to increase trust signals within Google Merchant Center, yes it is recommended that you link your social pages in the business section here: https://merchants.google.com/mc/merchantprofile/businessinfo/edit