Hey, @alexstedman !
At this time, Linkpop does not support Facebook Pixel. However, Linkpop has its own analytics that measures visits, link clicks, and clicks per visit.
If there’s any other detail you’d like to share on the type of information you want to track, please let me know so I can submit a feature request to our developers on your behalf. In the meantime, you can keep an eye out for product updates on the Shopify Changelog.