A Shopify store owner is concerned about duplicate URLs being automatically created with a “?page=” suffix on collection pages. They’ve already fixed canonical tag issues in Shopify but continue to see these paginated URLs appearing.
Key clarifications from respondents:
These aren’t actually duplicate pages—each URL points to different content (e.g., page 1 vs. page 32 of a collection)
The site uses infinite scrolling, which makes pagination less visible but still technically present
Different pages with different products should be treated as separate, valid URLs
Current status:
The issue appears to be a misunderstanding rather than a technical problem. The paginated URLs are functioning as intended, showing different subsets of the collection’s products. The discussion remains open as the original poster may need further clarification on why these URLs exist and whether they pose any SEO concerns.
Summarized with AI on November 8.
AI used: claude-sonnet-4-5-20250929.
Good Day.
I’m facing this duplicate url issue where at the end of the url ‘page=’ is added. I have fixed canonical tag issue in shopify. But i wonder what kind of issue this is. Some please help me with this.
@Roshan2003 thanks for posting here, Go to this collection > SEO section> edit or remove URL it will regenerate a new one as the collection title. thanks
Sorry, but i guess you haven’t understood my concern. The issue is that multiple duplicate url’s are automatically created with a suffix “page=..”. I need to understand why this is happening ad how I can solve this.
It should not be a duplicate page, one URL points to the 32nd page of the collection, and the other points to the first page. These are different pages with different content.
Your site uses infinite scrolling, making pagination less visible but still present.