Email marketing

Ask Me Anything Q&A Emailmarketingama
1

I am still trying to get my business “off the ground” and try to start making sales. Last year, I hired a Shopify web developer who revamped my website.
Now, I want to learn how to send out emails to potential customers…How do I do this???

2

The basic steps to building out an email marketing program is to:

  1. Collect and save email addresses from existing and potential customers
  2. Create email campaigns and journeys that introduce those past and future customers to your brand.
  3. Measure key performance indicators and iterate on your existing email campaigns while launching new ones.

You can use an app like Shopify Email to help you do all of this and more. You can find other apps for email marketing on the Shopify app store, too.