Hi, just looking for some guidance on an error I keep receiving regarding my shopify flow automation regarding abandoned checkouts. It keeps getting to the last step and displaying this error which i am not sure how to interpret. Any help would be appreciated, thankyou “{“status”:400,“response_body…

Seems like the cusotmer need to subscribe to the marketing email when checkout to be able to receive it. Which sucks.

Yes, the customers must be opted in to marketing emails for that message to send. The check for whether they have opted in is included in the templates provided for abandonment automations, so if you want to avoid the error, you can add the check back in.

So there’s no way at all to send a payment reminder email if the customer didn’t check the box to receive email from marketing?

Is there a way to send the email even if they are not opted in? Otherwise it sort of defeats the purpose of abandoned cart email as most who have abandoned carts will not have opted in.

Hang on Morin, I am trying to find a workaround and think I’ve got it. I’ll check back in tomorrow with more details Edit:nvm no luck

Thanks for trying tho ^^ But yes, 99% of people won’t subscribe so it’s a bummer. But I guess it has to be compilant with all the laws and stuff

For Abandoned Checkout, you are able to change the settings in the email editor through the step in the marketing automation workflow (click on the Send marketing email action, then click View email, and Edit the To: line). For the other emails, including Abandoned Cart (different then checkout), t…

Oh well! Thanks for the tip! Also, is it me or I can’t find the Send a cart recovery email button from the Orders / Abandoned checkouts / #xxxxxxxx page?

If you are using the new Abandoned Checkout Marketing Automation, the way to send the email manually has changed. See here for more information.

Error at last step "send marketing email"

Shopify Plus

Morin0094 January 10, 2023, 2:22pm 2

Same problem here. Did you found something yet?

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Error at last step "send marketing email"

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