Multiple Google Shopping feeds is another suggestion.
Topic summary
Shopify now allows merchants on select plans to assign individual domains to specific countries/regions, enabling localized browsing with default currencies and languages. For example, a US merchant can use shop.com for USD/English and shop.ca (or ca.shop.com) for CAD/English/French.
Key Features:
- Automatic hreflang tag implementation for SEO
- Geolocation app for redirecting visitors to appropriate domains
- Requires Shopify Payments multi-currency support
- Merchants must purchase/manage their own top-level domains or subdomains
- Recently added subfolder support (e.g., /en-us, /en-gb) as alternative to subdomains
Important Limitations:
- Cannot display different products or content per domain natively (requires custom liquid code)
- All payments currently settle to single payout account regardless of currency
- Separate stores still needed for different legal entities or separate bank accounts
- Buyers can only checkout in currency matching their shipping location
- Hreflang tag visibility and customization remain ongoing development areas
Common Questions Addressed:
- Shipping profiles can route orders to appropriate warehouses
- Manual or automatic currency conversion available
- Third-party translation apps needed for multiple languages
- Social media sales channels may require separate apps for multi-currency feeds
The feature aims to simplify international expansion within a single Shopify store, though some merchants still require multiple stores for complex multi-entity operations.