Facebook Pixel connects to my Individual account

Shopify Discussion
1

Hi guys,

I tried connecting my Shopify site with Facebook using Pixel. The problem is that it connects with my Personal account and I don’t have the option to toggle to my Business page while integrating. Due to this, my FB pixel “Send Traffic” activity is not working. Any help over this is much appreciated.

Thanks

1 Like
2

Hello @Ranganayaki ,

This is Gina from flareAI app helping Shopify merchants get $6Million+ in sales from Google Search, on autopilot.

To use your Facebook Pixel with your Business Page on Facebook, you’ll need to ensure that you’re logged into Facebook with the account that has access to the Business Page. If you’re logged in with your Personal account and don’t see the option to toggle to your Business Page, you may need to switch accounts.

Here are the steps to switch to your Business Page account when connecting your Facebook Pixel to your Shopify store.

  1. Log out of your personal Facebook account if you’re currently logged in.
  2. Log in to Facebook using the email and password associated with your Business Page account.
  3. Go to your Shopify admin and navigate to the “Online Store” section.
  4. Click on “Preferences” and scroll down to the “Facebook Pixel” section.
  5. Click on “Connect Facebook”.
  6. Follow the prompts to connect your Facebook Pixel to your Shopify store.
  7. When prompted to select the Facebook Page you want to use, select your Business Page from the dropdown menu.

Once you’ve connected your Facebook Pixel to your Business Page, you should be able to see “Send Traffic” activity on your Facebook Ads Manager dashboard. If you’re still having trouble, try disconnecting and reconnecting your Facebook Pixel from within your Shopify admin, making sure that you’re logged in with the correct account when prompted to connect to Facebook.

Let me know if you have any questions.

Gina

3

Hi @Ranganayaki ,

As Facebook Pixel is a tool created by Meta, the scope of Support I can provide you with is limited. The good news is that the Facebook pixel is fully supported by Meta/Facebook support.

The Pixel is a line of code that you take from your Events Manager and place on your website, so you need to make sure that the settings in your Events Manager are for your Business Account before you paste the code over.

@flareAI has provided some useful information too, so it may be worth looking at that and checking in with Meta to make sure everything is set up correctly.