Feedback on New BookKeeping Website

Topic summary

New bookkeeping website seeking feedback on design, usability, content clarity, mobile performance, and UX improvements.

  • Design/UX: Overall navigation is clear and professional, but the sticky header is too tall, limiting visible content. Recommendation: shorten the header/navigation.
  • Content: Information is understandable yet too verbose in places. Trim copy for scannability.
  • Mobile: Reported as responsive and well-optimized across pages.
  • Conversion: The primary call-to-action (CTA) “Schedule a meeting” routes to a contact page without time selection. Suggest embedding a scheduler (e.g., Calendly) for instant booking.
  • Missing elements: Add an FAQ (frequently asked questions) page and a support/ticket widget to handle pre-meeting inquiries.
  • Additional suggestions: Add header search, wishlist, and social icons; optimize titles and meta descriptions for SEO; consider sticky add-to-cart (if products are used), a lead magnet, customer reviews, and a clearly stated USP (unique selling proposition). Make the footer compact with key links (About, Contact, Privacy, Returns, Terms, FAQ). Include trust badges and note special offers.
  • Visuals: Screenshots were shared to illustrate header height and text density.

Outcome: The site owner acknowledged the feedback. No decisions announced; discussion remains open.

Summarized with AI on December 28. AI used: gpt-5.

We’ve just launched our new bookkeeping website, and we’re eager to hear your thoughts and suggestions to make it better. We value your honest feedback and would love to know what you think about its design, usability, and overall functionality.

https://qbookkeepr.com/

Design and Aesthetics: How do you feel about the overall look of the website? Is it visually appealing and professional? Are the color schemes, fonts, and layout visually pleasing and effective for readability?

Ease of Use: Did you find the website easy to navigate? Were you able to locate information and services without any hassle?

Content Clarity: Is the information provided on the website clear and easy to understand? Do we explain our services well?

Mobile Optimization: How does the site perform on your mobile device? Is it responsive and user-friendly on smaller screens?

User Experience: How was your overall experience using the website? What stood out to you as particularly good or in need of improvement?

Suggestions for Improvement: Do you have any ideas for new features or changes that could enhance the site?

Thank you for your inputs!

Hi @Paulodezine

Thanks for reaching out to the community. This is MooseDesk - Helpdesk/FAQ page builder app.

First of all, congratulations on your store! As a UX enthusiast, I believe it effectively communicates your business scope, services, and message. However, I have some feedback to help make it even better. Please kindly review the following:

  1. Design and Aesthetics
  • Your website is well-built and user-friendly, making it easy to find information. However, the sticky header is a bit too tall, which reduces the display area for content. I recommend making the header/navigation shorter to enhance the visible content area.

  1. Ease of Use:
  • Your website is easy to navigate and understand. The structure is fitting for a financial service provider, and I appreciate its user-friendly design.
  1. Content Clarity

While the content is generally clear, some sections are too verbose, making the paragraphs look like walls of text.

I suggest trimming them down and being more concise so customers can quickly scan and comprehend the information.

  1. Mobile Optimization

I have checked all the pages on mobile, and they are well-optimized

5. User Experience

The main CTA is “Schedule a meeting,” but it leads to a Contact Page where users cannot select a time or date.

Consider using an app like Calendly (which is free) or other meeting scheduling apps on Shopify to allow customers to book their meetings immediately.

6. Suggestions for Improvement:

There are a couple of crucial elements missing from your website:

  • FAQ Page: An FAQ page is essential for explaining frequently asked questions regarding your services, pricing, and collaboration process. This is especially important for a financial service provider.

  • Ticket Widget: Some potential customers might want to send a ticket before scheduling a meeting. A support widget to receive and respond to tickets is essential, as customers in this field often want to explore all their options before committing.

If you’re looking for solutions to implement these suggestions, you can try MooseDesk - Helpdesk and FAQ builder app. We offer a robust helpdesk ticket system (with Live Chat coming soon) and an easy tool to build an FAQ page in just 5 minutes.


So those are some of my suggestions for your store as an UX expert. If this is helpful for you, please let me know by giving me a ‘LIKE’. If your question is answered please mark this as 'SOLUTION’.

Once again, congratulations on creating such an inviting online store! Keep up the fantastic work, and I wish you the best of luck in the future

1 Like

thank you for your inputs

Hello,

I hope you are doing good and welcome to the Shopify Community!

I am San from MS Web Designer

Thank you for sharing your store URL. This allowed me to go through your site.

You have a beautiful website. I believe a few adjustments may be required to make it more professional and appealing to customers.

Here are some recommendations:

Header:
1.Wishlist missing.

2 Search bar missing.
3. Social media Icon missing


You can follow this

Homepage: (First Impression is the last impression)

The homepage is the first landing page your customers will see after opening the website. Yours is done beautifully.

1.Featured Products / all Title should be Optimized and Seo Friendly.

2.Add Meta Description for all Products.

3.Add sticky add to cart button on home page collection features.
4.Add a Lead magnet section on Home Page

5.Add customer reviews on the home page to gain the trust of the customer.

6.Highlight the USP of your product or service.

SAN_MSWEB_3-1716196969745.png

7.Footer must be compact and informative and should contain all the important links like - About us, Our Story, Contact, Privacy Policy, Return Policy, Terms of Services, FAQ.

Collection and Product Page:

  • Add Trust Badges below add to cart or Buy now Button

-Add Special offers and extra services for free to attract the customer.

I hope this helped!

Please feel free to contact us for any further help that you might require.

Best regards,

San.

Hi @Paulodezine

I’m thrilled that my suggestions were helpful for you!

Wishing you the best of luck with your store. If you need any further assistance, please feel free to let me know in the comments below. Have a wonderful day ahead!

Thank you,

MooseDesk - Customer Support Helpdesk/FAQ app