Hi,
I have a supplement business store. I am struggling to get my first sale that isn’t from family. I’m lost because I don’t know what to do to market and grow my business. I am reaching out to influencers using Shopify Collabs on hopes of forming a parternship. I’ve had a few response and sent out the gifts to the influencers but no traction yet.
What should I be focusing on to get my first online order?
Welcome to Shopify Community.
Please share your store URL here or DM me your URL.
I can check your store and suggest you some techniques that can increase conversion.
I could recommend all sorts of things, from SEO, Website Optimizations to paid Ads, but I like to look at the site first so that I can suggest the right stuffs.
Hope that is ok with you.
Thank you,
Sajat Shrestha
Hi,
I think you should try
SEO
Facebook ads
Google shopping ads
Thanks for taking the time to reply. Sure, the url is pareandprune.com
Hi @maamounpharmd ,
I am from Mageplaza - Shopify solution expert.
I would be happy to review your website and provide feedback on the performance. Here are my recommendations to improve your traffic and conversion rate:
1. Improve SEO
Taking the time to ensure your web pages are properly optimized can help increase your organic traffic, meaning more potential customers browsing your products. SEO strategies can drive site traffic to your Shopify website effectively.
For an average small e-commerce store, you should get at least 1000 visitors per month to start having a stable source for sales.
Here are some basic elements you should check:
Title Tags & Meta Descriptions:
Content:
You can also check this SEO checklist by Shopify to learn more about optimizing your e-commerce store and blog. This will boost your online presence and bring more traffic to your website.
2. Run paid ads campaign
Maybe you try paid ads to see if there is anything the agency can help until you achieve a stable traffic.
With paid social media ads, you can create highly targeted campaigns that serve tailor-made ads to customers who are most likely to purchase your products.
Here is some advices from Shopify.
3. Monitor Your Cart Abandonment Rate
Additionally, a high cart abandonment rate can be particularly frustrating for your business, especially after investing significantly in attracting visitors to your site. This issue indicates that many potential customers are deciding not to complete their purchases, contributing to low conversion rates.
To address this, you can remind customers about the items left in their carts and encourage them to complete their purchases by:
Besides, here are my recommendations regarding the UX/UI
4. Add Favicon logo
A favicon is a tiny logo that usually shows up in a browser tab. It is particularly crucial for new websites as it enhances user experience by helping visitors quickly recognize your site when they have several tabs open in their browser.
5. Adding review section on Product detail page
Review will provide customers more information about the product. It will enhance trust, provide more information about products and address buying hesitation. See a reference below:
6. Provide more information about product
The lack of product information might be an issue for the conversion as it will cause the hesitation to purchase. Make sure to provide customers as much information as possible. See differences between yours and a reference:
Vs
I hope some of my suggestions are helpful, feel free to give me any feedback.
Good luck!
run ads. reachout to more people and tell them. find hundreds of partners. don’t stop and do more. it takes time.
