Hey Shopify community! I’ve just started in the ecom space and have been trying get approval for my website but I keep getting suspended for misrepresentation, this is my second time getting suspended and I’m looking for tips on how to fix misrepresentation on my site. I’ve tried everything but yet I can’t seem to fix it, anyways I’d love to hear your thoughts on my website and hopefully be able to fix this issue.
First time posting a post here lol but thank you!
The concept of abiding by Google’s rules and policies is generally easy to understand.
They want the merchant to stock, sell, and ship their own products. It’s not that difficult, right?
AI generated content isn’t a red flag by itself, but when it’s promoting something that isn’t true, then it becomes a concern.
Honesty is always welcome. Take the products for example. Every product is “on sale” yet there is no official sale to be seen. Not a holiday. Not a grand opening. Just every product is marked down for some reason. We all know what this actually is: attempting to convince that the customer is getting a deal when in reality it’s nothing more than price manipulation. Also every product is sold out so why you’re trying to be in GMC anyway is a mystery.
How about the product reviews. Do you honestly expect anyone to believe these are real, with their selfie pic? Lol
Trying to dropship these products on Google Merchant Center is a slap in the face to all the hard working real companies with actual warehouses and shipping departments and employees. Dropshipping is incredibly hard to get accepted in GMC. They want the merchant to have control of their inventory. Let alone things like skin care products with outlandish claims that you have never tested and cannot provide any real documentation for. And you’re trying to brand it as your own.
From a completely personal opinion and outside perspective, the whole business model doesn’t seem like it should be able stand together next to a real business with real employees and a physical storefront and a parking lot. In its current form, I agree with their decision.
Hurt me a little reading this haha 
, but thanks so much for your feed back. I’m currently marketing to only Canada but should I remove the reviews and fix majority of my claims?
It’s up to you, but they have high expectations and I wouldn’t just change a couple things and submit it for review. I’m pretty sure you only get 3 reviews before you’re permanently suspended.
I would think long and hard whether or not it’s worth the effort. You don’t need GMC. It’s just another platform. a major one, but it’s not a necessity. Not everything needs to be in the Google Shopping tab.
Just letting you know, if you do decide to go through with it, you’re in for some serious changes.
Check out some other gmc posts in here. Very informative and has many links to actual policies and guidelines.
11 Day-old website, and you have an excellent rating, you will not get approved. Google doesn’t allow misleading users.
Also don’t use an @gmail.com website instead make sure your email address listed on the website matches your domain name.
Don’t have 2 different contact pages, this will confuse Google.
Your product landing page is centered around fake reviews, remove it all.
Your sales prices are also fake.
Too many issues, to find more read the policies and guides below:
I’d strip the perpetual “sale” pricing and selfie-style reviews before you even queue another review — Google treats both as classic misrepresentation signals. Switching to a domain-based support inbox, consolidating down to one verifiable contact page, and showing actual inventory status were the first trust fixes that got our beauty client reinstated. Give those changes a week or two with organic orders so the next audit sees a real operation rather than an 11-day-old domain with zero stock.
what everyone above said is correct. what a shame though, seems like alot of work was put into the site.
ran a quick check on your store from a non-logged-in perspective and noticed two things that are common misrepresentation triggers:
your /pages/about returns a 404. if google can’t find an about page (or has to guess from the homepage), the automated review sees a thin business identity signal. setting up a real about page with founding date, team or person behind the brand, and at least one specific verifiable detail moves this from a flag to a neutral signal.
there’s no visible email address on the contact page (only a form). google’s crawler doesn’t fill forms, so an email address in plain text on /pages/contact is what gets indexed as your contact signal.
your /policies pages all return 200 which is good. before the next review request, those two changes plus a hard check that every product page shows the same price as the feed (open one in incognito and compare to the feed export) is the systematic next step.