I’ve seen my store analytics and I’m getting the traffic with no sales. I have everything set up correctly and my product photos are clear. The payments are active for checkout. However, I haven’t gotten any sells for reviews. Is this my issue? I’m going on month 6 with no sales and I have an active campaign going on now. 1 week in.
@Goddess26 Thanks for joining this AMA. Could you share a bit more about your business and products? If you feel comfortable, provide your store url here. This helps our host @dolia_goprofit provide specific suggestion to your business.
There are a couple of ways to look at this problem, and we can break it down from a couple of angles:
1. Have you check if the traffic are bot traffic?
Sometime with the new AI engines scanning website for info, you’ll see elevated visits but they are not human traffic
2. You need to set up a “funnel”
to see where the issue is with your site, for example, where are most people visiting on your site? is it home page? a specific product? a blog? ,etc… Most analytics products would offer this feature, including GoProfit @dolia_goprofit and share more.
If the visit you see mostly visit your homepage and then bounce, it’s a home page problem, you need to fix it there to lead more people to your product page and buy.
If it’s the product page, then maybe fix up the description, add a trust badge, or offer free shipping/return.
3. If you’re driving traffic to your site via marketing, is the offer straight forward? are you landing customers on the right page? are the ads over promising something?
Lots of way to look at it.
I also highly recommend, if you have not had time to, to ask Shopify Sidekick about best practices to improve conversion rate of your store, it can give you more guidance.
Hey @Goddess26!
Adding to what @vincent_goprofit shared — traffic with no sales usually means we need to look at the funnel, not just total visits.
A few things I’d check first:
- Traffic quality
Where is the traffic coming from? If most visits come from low-intent sources, bots, or broad ads, the visits may not convert even if the store looks fine. - Landing page performance
Which page are visitors landing on first — homepage, product page, collection page, or blog? If they land on the homepage and leave quickly, the issue may be navigation or unclear offer. If they land on product pages but don’t add to cart, the issue may be product positioning, pricing, trust, or offer. - Funnel drop-off
Check where people stop:
- product view → add to cart
- add to cart → checkout
- checkout → purchase
Each drop-off tells a different story.
- Campaign match
If you’re running ads, make sure the ad promise matches the landing page. Sometimes the traffic is there, but the offer, price, or product page does not match what visitors expected.
In GoProfit, the goal would be to connect traffic, sales, and profit together, so you can understand not only whether traffic converts, but whether the sales are profitable after costs.
Are you comfortable sharing your store URL? We may be able to give more specific suggestions. 
Thank you. I’m new to this so I appreciate all your efforts to help me. My URL is goddess-architect.myshopify.com.
Of course. Thank you for your response. My URL is goddess-architect.myshopify.com.
New information to me and thank you for responding to me. I’ve never heard of BOT traffic from ads.
I also have Shop app linked to my store. It’s running the AD.
Hi @Goddess26!
I took a quick look at your store. A few specific things I noticed:
1. Your homepage message is still very broad
The hero message feels elegant, but it doesn’t immediately tell shoppers what makes your store different or why they should buy now. I’d test a clearer headline around your niche, best-selling style, or main customer benefit.
2. Product pages need stronger buying confidence
Your product pages show price, photos, size options, and product information, but I’d add more shopper-focused copy: who it’s for, how it fits, what occasions it works for, and why someone should choose it.
3. Sizing may be creating hesitation
I noticed the product page mentions that Asian sizes may run 1–2 sizes smaller. That can make buyers pause. I’d make the size guide very visible before Add to Cart and add a short “Not sure? Size up / contact us” message.
4. Add more trust signals before asking for the sale
Since you mentioned no reviews yet, I’d add other trust builders first: About section, contact info, shipping/returns reassurance, customer photos if available, and a simple “why shop with us” block.
5. Check traffic quality and landing page match
If you’re running ads, make sure the ad promise matches the exact product or collection page people land on. Traffic with no sales often means the visitors are curious, but not high-intent buyers.
I’d start by choosing 3–5 strongest products, improving those product pages first, then checking where visitors drop off: product view, add to cart, checkout, or purchase.
Your site doesn’t look broken, it likely needs clearer positioning, stronger trust signals, and more focused product pages to turn traffic into buyers.
Two separate things are happening here, and it helps to pull them apart.
First, the traffic. Thousands of daily visitors and zero sales over six months almost never mean the store is not good enough. That pattern usually means the traffic is low intent or partly bot and junk, which is very common with the broad Shop app and untargeted ad placements. Before changing anything on the page, check your analytics: what is the average time on site, and what is the add to cart rate? If people bounce in a few seconds and almost nobody adds to the cart, the fix is upstream in your targeting, not on the product page. No page converts traffic that was never going to buy.
Second, the reviews. You cannot wait for sales to produce reviews when you have no sales yet. That is a trap a lot of new stores get stuck in. Ways out: ask your first handful of real buyers (even friends or family who genuinely use the product) for an honest review with a photo, and lean on other trust signals in the meantime, like clear shipping and return info, a real contact method, and any press or customer content you can gather. One genuine photo review near the add to cart button does more than ten-star ratings buried at the bottom of the page.
For full disclosure, I am the founder of Eevy, where we test review and customer video sections on product pages, so I look at this all day. But for you the order is: confirm the traffic is real first, then build social proof from your first real customers. Happy to help you read the analytics numbers if you post them.