Gift Card Balance Reminder

How can I send a reminder email to customers that still have a pending gift card balance? Surely there must be a way to send it to boost retention?

Hi @petandposy ,

we can use the below API to send the reminder email to the customers.

https://shopify.dev/docs/api/admin-graphql/2024-07/queries/giftCard

Let me know if you need any assistance.

Thank you

Hey there, you’re right its a great way to boost retention. The other reply can work, but customers might miss the first reminder so I recommend a drip campaign reminding them of their balance.

GiftCardReminders: Max revenue - Turn unspent gift cards into revenue with timely reminders | Shopify App Store is a great app for this. You can target specific gift cards older than a certain age, customize the email or integrate with Klaviyo, and see how much revenue is attributed to the reminders.