GMC - Website Needs Improvement

Topic summary

A Shopify store owner is experiencing recurring Google suspension issues with their website (harbor-supply.com).

Timeline of Issues:

  • Initial suspension for “misrepresentation” was resolved quickly
  • Approximately one week later, received a second suspension for “website needs improvement”

Current Situation:

  • Caught in a cycle of submitting review requests and receiving repeated rejections
  • No clear feedback from Google on what specific improvements are needed
  • Unable to identify what violations or issues are triggering the suspensions

Status: The issue remains unresolved, with the owner seeking guidance on how to break the rejection cycle and understand Google’s requirements.

Summarized with AI on November 3. AI used: claude-sonnet-4-5-20250929.

I’m having difficulty with my website. Initially when I opened it, it was flagged by Google for “”misrepresentation. I was able to get through that suspension successfully pretty quickly and then approximately a week later I got a notice saying suspended for website needs improvement. Now I’m stuck in a never-ending hole of Review requests and repeated rejections without any idea of what is happening and what we’re doing wrong. www.harbor-supply.com