I sell vape products, I see some brands runs Google Ads for vape products in certain region. Is there a proper way for me to operate Google Ads for restricted items on Google Ads?
Topic summary
Topic: Advertising Vape Products on Google Ads
A merchant selling vape products inquired about running Google Ads after observing some brands advertising similar products in certain regions.
Key Points:
- Vape products are prohibited on Google Ads under the policy against “products designed to simulate tobacco smoking”
- Official Google Merchant Center policy explicitly restricts these items
- Brands currently running ads for vape products are violating policy and have simply not been detected yet
Outcome:
- No legitimate workaround exists for advertising restricted vape products
- Merchants violating this policy will eventually face account suspension
- The discussion confirms there is no “proper way” to advertise these items on the platform
Hello Kash, thank you for your question. Vape products are unfortunately not allowed.
Quote: Products designed to simulate tobacco smoking
Reference: https://support.google.com/merchants/answer/6150004?hl=en
If you see others list products, that means Google has not caught them yet, all merchants that violate Google’s policies will eventually get suspended.