A Shopify store owner is experiencing tracking issues with Google Ads despite successfully syncing products through the Google & YouTube app. Google Ads shows “attention needed” warnings for enhanced conversions and reports zero conversions, even though sales are occurring.
Potential causes identified:
Recommended solutions:
The issue remains unresolved, with the store owner awaiting confirmation on whether these suggestions resolve the tracking discrepancy.
I am using the Google & YouTube app/channel to sync my products with Google Merchant. That part works great. Then I create campaigns in Google Ads, which run and work, but in Google Ads under Goals I get these messages saying “attention needed” pointing to issues with enhanced conversions. More importantly, it says I have no recent conversions, but I know I do…
Can someone point me in the right direction please?
hi. i will try to reply to both your queries.
for the error, ‘Attention Needed’ for Enhanced conversions, there can be multiple reasons:
incorrect or missing conversion code
or the code being placed on the wrong page
to debug, you can try and use google tag manager.
coming to your concern of conversions not showing, can you please confirm if the tracking tags are implemented properly? also, try and integrate google analytics for proper tracking.
apart from that, i can also advise you to go ahead with a Google ads conversion pixel app. Nabu for Google ads pixel is one such app, which offers easy 1-click installation of the Google ads pixel, accurate tracking of multiple events, as well as support for Enhanced Conversions.
a specialized solution like this will help you with accurate data collection, and avoid tracking errors.
hope this helps.
