Google Analytics 4 Property does not show up in Google & YouTube App (Resolved

Topic summary

A user encountered an issue where their Google Analytics 4 (GA4) property wasn’t appearing in the dropdown menu when trying to connect it through the Google & YouTube App, despite having admin access to Analytics, Merchant Centre, and Google Ads with the same email address.

Troubleshooting attempts made:

  • Disconnecting and reconnecting accounts
  • Trying different browsers
  • Granting admin access to a colleague
  • Waiting 1-2 days
  • Testing with a third email address that has admin access to all properties

Root cause identified:
The issue was resolved when the user realized they hadn’t created a Data Stream in Google Analytics 4.

The problem has been marked as resolved after creating the required GA4 Data Stream.

Summarized with AI on November 10. AI used: claude-sonnet-4-5-20250929.

For some reason the account does not show up in the dropdown.

I have admin access to Analytics, Merchant Centre and Google Ads. I am logged into all accounts with the same email address. Where you connect a GA4 property the property it does not show up in the dropdown for this client.

I have disconnected and reconnected. I have tried a different browser. I gave a colleague Admin access to all accounts but the issue persists. We have tried waiting a day or two, I have tried a 3rd email with Admin access to all properties. Nothing seems to help.

Does anyone have any ideas?

UPDATE: Stupid me didn’t create a Stream in Analytics.