How do we get the most of this app? We are new to shopify with a new e-Commerce store and we sell genuine made in America flags. We would like to increase our sales for flags in Texas. How do we use the Google and YouTube app. effectively?
Topic summary
A new Shopify store owner selling American-made flags in Texas seeks guidance on maximizing the Google and YouTube app for increased sales.
Expert Recommendation:
- The app itself offers limited optimization options
- Focus on improving the product data feed quality using a supplement feed
Suggested Action Steps:
- Download current product data
- Enhance titles using Google Search Console insights
- Add missing product attributes per Google’s merchant specifications
- Implement changes through a supplement feed
Two resource links were provided covering Google merchant attributes and supplement feed setup instructions. The discussion remains open with no follow-up questions or implementation updates from the store owner.
Hello Lisa, thank you for your question in the FeedArmy AMA Event.
There is actually little you can do to improve using the app itself. What I recommend you start with is by improving the data feed information using a supplement feed, which I explain the below article, where you first download your data, then change the data and add missing attributes to increase the data feed quality. For example I recommend you use your Google Search Console data to improve the titles.
Check the following link for all the attributes, and add was is applicable to you: https://support.google.com/merchants/answer/7052112?hl=en
Then check the following guide on how to add a supplement feed:
https://support.google.com/google-ads/community-guide/244904246