Google Shopping displays my products for only 3 hours per day!

Topic summary

Issue: After briefly fixing “expiring” items by toggling shipping settings in Google Merchant Center (GMC) via Shopify, products now only appear in Google Shopping or product carousels on Search for about 3 hours before disappearing. This started after end-of-May changes where shipping settings were left altered for over an hour. Support advised waiting 24–48 hours; intermittent 3‑hour visibility continues. Account uses free listings, and OP says GMC shows no issues.

Context: In March 2024, GMC began flagging items as expiring within 3 days. A quick manual→automatic→manual shipping toggle refreshed the feed and cleared expirations. The same approach later preceded the current visibility problem.

Explanations suggested:

  • Feed freshness/expiration: Items can expire if the feed isn’t updated every 30 days or if the expiration_date attribute is near; “expiring” labels can be normal with short expiries.
  • Possible disapprovals: Shipping setting changes may have removed shipping details, causing item disapprovals despite appearing “fine.”
  • App reliability: The free Google & YouTube Shopify app may be unstable; an alternative feed app was recommended.

Status and next steps: No confirmed cause for the 3‑hour visibility windows. Check for item disapprovals and shipping configuration in GMC, verify feed update cadence and expiration_date, consider a different feed app, and pursue Google support. Discussion unresolved.

Summarized with AI on December 27. AI used: gpt-5.

Hello,

If you create a support request with Google support within the application, they will help you.

Best // Shopiuzman