how i can list my product page in google shopping effectively
Topic summary
A user asks how to effectively list product pages in Google Shopping.
Recommended approach:
- Start with a standard shopping campaign targeting only shopping listings, or
- Use a Performance Max campaign without ad assets
Key considerations:
- Performance Max works best with 30-50 existing sales (though no longer officially required)
- More sales data improves Performance Max effectiveness
- Standard shopping campaigns are better for initial testing
- An advanced standard shopping strategy is available via linked YouTube tutorial
The discussion remains open with one expert response provided.
Hello and thank you for your question in the FeedArmy AMA Event.
My recommendation for an effective setup is to start with either a standard shopping campaign, so you can only target shopping listings. Or a performance max campaign with no ad assets.
However for performance max it is recommended that you have 30 to 50 sales even if that is no longer officially required. The reason for this is that the more sales you have, the better performance max can work.
So starting with a standard shopping campaign would be good to test the waters. You can even go a step further and setup an advanced standard shopping strategy explained here: https://www.youtube.com/watch?v=CiRIDzRrHno