Hello, we have a high bounce rate and low sales. Please review my store

Hi, If anyone has the time I would really appreciate some honest feedback on my store please. We just redesigned it and hopefully it looks good to new customers. But I feel I have a lot of room for improvement especially on making it easy to navigate, good visuals. Its a really great product but I’m not sure if it comes across. Thanks so much!

Felicia

www.ultimategumsolution.com

hello yes i’m here. Thank you for looking it over.

1 Like

Hi @Gary92 ,

This is Richard Nguyen - CRO Expert from PageFly- Advanced Page Builder. From my CRO expertise, I’d love to give you my suggestions as hereby:

1. Add favicon to your store:

Having a favicon for your store will make your store unique and help customers easily recognize it. You can check in the Shopify Help center to know how to add it.

2. Decrease the text for hero banner

The first impression is very important but the current homepage hero banner has too much text. This will distract your customers and not get a good impression.

Try to decrease the text number for the banner. The best length for the hero banner heading is from 4-6 words).

3. Provide a list of recent viewed

You should provide a history-based recently viewed items list for all users (including those who aren’t signed in), and consider allowing users to edit it.

4. Provide a list of Related products

With the Related Products section, customers can see more products that are similar or best match with the product they are interested in. This can help to gain more interest and push the sales for the whole collection or some similar products.

Furthermore, to increase mobile experience for your store, you can consider the following themes which are made with a mobile-first mindset: Blum, Refresh,…

Best regards,

Richard | PageFly Team