Hi,
It’s a great achievement that you have good traffic; that’s a solid start. I believe, although it might be a bit controversial, that many Shopify websites using free or paid themes from the Theme Store already have a strong technical SEO foundation. So, you might not need to focus too much on technical SEO.
Instead, concentrate on improving your SEO through content like blog articles. Well-written, interesting blog posts can significantly boost your search engine rankings and drive more traffic.
Regarding your bounce rate, there could be several reasons. One possibility is the user interface (UI) of your website. I find it a bit cluttered, and it might not be easy for users to quickly add items to their cart and proceed to checkout.
Here are some specific observations:
Navigation Bar: The navigation bar with your logo is quite large, taking up half the screen. A more streamlined design would look more professional.
Slider: The “Shop Now” button on the slider doesn’t link to a relevant page with content.
Text Content: The text content in various sections seems generic and could benefit from a more engaging tone.
Best regards,
Ümit Demir