How can I boost my online store's conversion rate?

Shopify Discussion
5

In my opinion, most templates are pretty good from a UX perspective and getting customers through checkout, we’re talking very small increases here. Start by looking at the traffic source and how your generating the leads, is the expectation and experience on site matching the ad. Social traffic is going to convert at a lower percentage than Google Shopping. For me, the biggest conversions factors are price, product imagery and trust.