Since your store is on Shopify, you can utilize Shopify’s built-in URL redirect feature. This is an easy way to manage redirects without needing to access your domain registrar or DNS settings. Here’s how to do it:
Log in to your Shopify Admin Panel.
Navigate to Online Store: From the left sidebar, click on ‘Online Store’ and then select ‘Navigation’ from the dropdown menu.
Go to URL Redirects: Within the Navigation page, you’ll find a tab or link to ‘URL Redirects’. Click on it.
Add URL Redirect: Click on ‘Create URL redirect’.
Configure your Redirect:
In the ‘Redirect from’ field, enter the simple URL path you want to use, such as /photoframe.
This is the correct approach. @kiwi8 - be aware that the URL will change when someone hits the URL that you are redirecting.
In summary - you can create a redirect URL that looks great for marketing material, distribution etc., but when someone goes to it they will be redirected to the original URL