How can I customize a specific product's CTA button on the collection page?

Topic summary

A Shopify store owner using the Dawn theme needs to customize a bundle product’s call-to-action button on the collection page. Instead of the standard “Add to Cart” button, they want a “Customize your bundle” button that directs to the product page when clicked.

Key Requirements:

  • Display the bundle as the first product in the main collection
  • Apply customization to products tagged as “bundle” for scalability
  • Bundle apps tested so far haven’t provided the needed functionality

Proposed Solution:
Modify the card-product.liquid file to conditionally display different buttons based on product title or tags using if-else logic. This would allow showing the custom CTA for bundle products while maintaining the standard button for regular products.

The discussion remains open for implementation details or alternative approaches.

Summarized with AI on October 31. AI used: claude-sonnet-4-5-20250929.

Hi.

I have a product page which is not a real product, just the page for my bundle.

I need this product to be displayed in the main collection as the first product, however instead of CTA Add to Cart, I need a button “Customize your bundle”, which opens the product page once clicked. Ideally set it for products with certain tag, for example “bundle”, in case I will have more bundles.

I have a Dawn theme.

Can you please advice?

I tried to do it with multiple bundle apps, but none of them has all I need.

Thanks

If you just need to add a different button to a specific product you can add that to your card-product.liquid file and show or hide that button and cta button checking the matching title of the product with if-else condition.