I just started an influencer marketing campaign and I’m not getting any sales. It is frustrating because I don’t know what to improve upon. I just need someone’s opinion on my website so I can get an idea of what I need to fix. Thanks!
Website: www.Idlemax.com
Hi @jodams14 ,
I’ve spent time analyzing your website and for me, everything looks good until now. In particular, your store themes perfectly match your product idea. Besides, you have integrated necessary features with your store also. Personally, I would only recommend you make some changes below:
Use live chat feature to directly communicate with potential customers. This helps you solve their problems quickly and shorten the sales conversion process.
Move the ‘Shop now’ button down a little bit to make the header image more visually appealing.
Create the sense of urgency by adding the number of days left that customers can get a discount from you. You can display it on the floating bar or a pop-up.
Don’t forget to follow up with people who abandoned their carts while shopping on your website. Particularly, you can start an email campaign for this.
Hope this helps 
Hi @jodams14
Before launching any marketing campaigns, make sure your store looks reliable enough for visitors to make purchase. Consider focusing on customer trust and social proof. Here are suggestions that you can work on. I hope it would help.
There is only one product available at your store. Consider adding more products so your customers can have more options to select from. Providing more products can increase your Average Order Value.
Add more information to the About Us section regarding your business, founders, and processes for customer trust. Showing your store visitors that you are real by putting your information, team, or working process photos will add credibility to your store.
This feature provides easier access to a customer’s account and enables creating an account within one click. Let customers log in using their Facebook, Google+, Twitter, Yahoo, Tumblr, Instagram, or Amazon accounts. Also, gathered data through social login can be studied for customer retention and client analysis.
Link your Social media accounts for customer trust. You can communicate with your potential customers and inform them regarding new products and discounts.
The Loyalty and Rewards program system inspires customers to connect more genuinely with your brand. It helps to strengthen direct communication between you and your audience. Also, it positively impacts repeat purchases and turns your customers into loyal clients. Within the L&R program, you can include: The points and Referral program.
Motivate customers to spend more and act by using the points program. Increase engagement with your community by rewarding customers with convertible points on your Shopify store with activities like rewarding for leaving reviews, social following, social sharing, or for every dollar they spend. Collected points can be spent on the most affordable options for them. Let your loyal shoppers redeem their points rewards like gift cards, discounts, free shipping, etc.
I recommend using a Referral program to give your customers an opportunity of sharing your products with friends and get rewarded for that. Encourage your customers to help grow your brand community using the referral program. The only program that lets you refer a friend, reward both parties, and increase traffic to your Shopify store.
I hope it will help you. Also, you can test Growave for free during the trial period to check whether it works for you. Efficient features such as Reviews, Wishlist, Rewards & Loyalty, Social Login, a shoppable Instagram gallery on Shopify store, Gift Cards, etc under one dashboard.
To test Growave for free, press here
Thank you for these useful tips!! I really appreciate your feedback
Thank you!! I really appreciated your feedback and will definitely take these things into consideration
Hi @jodams14
It’s PageFly - Page Builder App here and I’d like to share some of my initial thoughts when first browsing through your online store. I hope that my recommendations based on 6 years of providing solutions for more than 100.000 merchants can be beneficial to you in improving your store performance.
We did take a deep look into your web design. I like that you have:
For the design improvements, I would recommend a few things below:
HOMEPAGE
“Hero content” refers to the key message or the key offering being delivered to visitors on a page, usually the homepage.
As it’s the first thing visitors see upon entering a homepage and composed of a large area, the hero content is usually used to deliver important information and messages to the audience. This includes:
Only displaying some products usually misleads visitors that those are the only products the site offers. Therefore, displaying product collections is necessary for visitors to have an overview of the store’s available products.
Based on people’s browsing history, you can either remind users of the product they previously viewed or recommend more products similar to those products.
Three for mobile and six for desktop are the ideal number of items for a product recommendation section. This ensures the items are large enough to be clearly visible while displaying a wide range of products.
COLLECTION PAGE
An add-to-cart button is especially effective for visually-driven products that require little information to be bought. In these cases, an add-to-cart button allows people to quickly grab and checkout without being directed to many pages. You can read more with our manual here.
In stores that people are supposed to buy a wide range of products and stores with out-of-stock products are where the wishlist proves to be the most effective. When it comes to personalization, a wishlist button is also a good way to explore further into people’s thoughts.
We have more suggestions here on improving the Collection Page, you can check out here if you are interested: Collection Page. This guide on Website Personalization can be helpful for you too! And you can always Get started with PageFly for unlimited store designing!
If you find my comments helpful to you, like it or mark it as a solution. Let me know if you have any questions. I recommend you take a look at our PageFly is a powerful page builder to help merchants to build pages.
Happy selling!
