Hi @merv23 ,
This is Kate from PageFly - Shopify Landing Page Builder App.
Your website is beautifully designed and elegant. It’s clear that you’ve put a lot of thought and effort into creating a great online presence.
From my experience, I noticed a few things that could be improved on your website.
1. Add favicon to your store
Favicon helps users easily identify and switch between open tabs in their web browser. This is particularly useful when users have multiple tabs open, and a recognizable favicon can make it easier for them to find and return to your store.
2. Resize the header
You should resize the header, the sticky header takes up 1/3 of the space on the page. When customers scroll, it causes discomfort for them when viewing other content.
3. Add Call to action button to the banner
A well-designed CTA button can significantly improve conversion rates. By guiding users towards a desired action, you increase the likelihood of turning visitors into customers.
4. Add testimonial - customer reviews
Customer reviews are proof of your product quality. This section will help you build customers’ trust. You can show rating stars for each product or you can add customer reviews as text and photos.
Reviews are crucial when it comes to shopping online.
You can check this image for reference:
5. Get ready for holiday season
As the holiday season approaches, and with many businesses already gearing up for festivities like Christmas, your products align seamlessly with this festive period. I strongly encourage you to implement these suggestions to maximize your success during these celebrations. You can use a page builder app to achieve this.
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Festive website design: Update your website with a festive theme that reflects the holiday spirit. Add seasonal graphics, banners, and colors to create an inviting and celebratory atmosphere for visitors.
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Holiday specials and offers: Ofer exclusive holiday promotions, discounts, or special deals to entice customers. Highlight these offers prominently on your website to catch the attention of potential buyers.
Like this:
That’s all of my feedback. Hope it helps to increase your conversion rate. Merry Christmas!!!
Cheers,
Kate | PageFly team