How can I improve my online store, Mapela Silver?

Hi all,

Please check my store and give me your feedback and what I should improve/change.

Thanks.

URL: www.mapelasilver.com

Hi @A1234 ,

Welcome to the Shopify!

I have noticed a few things that you might consider taking to make your store better.

Logo: For Brand identity, you need a proper logo to represent your business as its missing on your website. It’s a basic or important foundation for branding your business.

Front Images: Use good quality featured banner images with call to action button to captivate user attention.

Homepage: Homepage designs guides your visitors around your website. To engage visitors you need to work on homepage layout design. Include trust indicators on the homepage. Homepage content should be strategically decided. You can add ‘Call to action banner’ ‘New arrivals’, ‘Top selling products etc. on the homepage to engage users.

Trust Signals: Show off trust signals and customer testimonials to boost conversion. Customer testimonials and trust Signals build customer’s trust and help customers to feel more secure in their buying decision.

Social Media Plugins: Integrating more social plugins on your website to increase traffic. Social media make your business visible and it expands conversion. Its a great way to connect with your new and existing users.

Improve ON Page / OFF Page SEO.

Test your store in lighthouse and page insight chrome extension tool to check store performance score.

and check all the point and improve your store score.

If anything is missed out or unclear then don’t hesitate to ask

hope you will have your solution!
Thank You!

Hi @A1234 ,

This is Nia from MS Web Designer - TOP Rated Shopify Experts based in Singapore. We would like to provide some recommendations based on our seven years of experience in providing solutions to over 10000 active Shopify merchants.

We have reviewed your store, and some changes can be made to make your store more professional and attract more customers. Here are they:

Design recommendations -

The home page:

  • The main banner should be attractive and have Call to Action (CTA) buttons.
  • The text, fonts, colors, and spacing should be managed properly. Too much white space should be avoided and high-resolution good pictures should be uploaded.
  • The featured products should be showcased in an elegant manner, either in a carousel or in a gallery manner.
  • USP (unique selling proposition) should be highlighted to gain confidence from the customers.
  • The trust badges should be added to ensure trust.
  • Testimonials can be added for building trust.
  • The footer could have been more better with all the links, payment icons, and social media links.

The collection page:

  • Addition of quick view button.
  • Mouse hover the second image for smooth visualization.
  • Addition of product reviews with star rating options.

The product page:

  • Addition of sticky add to cart for better functionality.
  • Recommended products for cross-selling.
  • Product variants options.

Cart page:

  1. Add terms and conditions to avoid legal issues
  2. Add trust badges

On-Page SEO -

  • Google Search Console Setup
  • Schema Markup for Home page
  • Sitemap XML Check and Submit at Google Search Console
  • Index home page and other 2 any pages
  • Internal Linking Check
  • Broken Link Check
  • Canonicalization Check
  • Title and Description optimization home page and other 2 any pages
  • 3 keywords optimization for home page and other 2 any pages
  • Content optimization for home page and other 2 any pages
  • Alt tag optimization for home page and other 2 any pages

Our Apps-

As we checked there were no Terms and Conditions at the checkout. It might create some confusion during the delivery of products. Hence we suggest you install a Free app from the Shopify app store which provides ‘I agree to the Terms and Conditions’ before checkout as it makes it easy for the customer to read your terms and policies and for chaos-free shopping.

Voila Shopify app adds a highly efficient cart feature, proven to reduce cart abandonment and boost sales. (Shows multiple Discount coupon codes on the cart page)

These were the few suggestions that we think are necessary for your store. If you feel that this comment was helpful, hit a like or mark it as a solution.

Thanks,

Nia
Ms Web Designer

Hi there @A1234 !

Thanks for sharing your store and welcome to the Shopify Community!

I like that your store is bright and clearly laid out, I can see and make my way around easily.

Have you thought about whether a call to action might help with increasing adds to cart or conversions?

You’ve got an FAQ page as well as contact info there, that’s always good to see and reassuring for potential customers.

I’d also recommend you add an About Us page as that’s a really great way to get your story across to your visitors.

Can you tell me a bit about what you’re doing to market or promote your store currently?

You’ve got some good social media presence, are you engaged in social media marketing at all?

Thank you for your reply.

I just have one question how to reduce white spaces?

Hi @A1234 ,

share the screenshot so that i will give the solution to remove white space.

Hi again @A1234 !

We would actually generally advise against removing white space from themes, as it helps make your site easier to view and use.

Based on Human Factor International’s research, white space helps increase the comprehension factor by nearly 20%. Added white space gives emphasis to your call to action buttons and key information.

Check out this external article for some more explanation on the value of white space in design.

That said, if you can confirm the name of the theme you’re using at the moment, we can check on how you can get support for that theme.

Hi @A1234 ,

Thankyou for accepting the solution. Do let us know if you need any help.

Thanks,
Nia.
MS Web Designer

How can I mark the orders as “delivered” so that they can post a review?

I’m using manual shipping.

Do you recommend any apps that allows me to mark the orders as shipped and delivered and to send the clients notification of the updates?

Hi again @A1234 !

Can you give me a bit more info on where and how you want to mark your orders as delivered and how this relates to reviews so we can check this out with you?

You can check out how to fulfill orders manually here on our help site.

Marking an order as fulfilled would send out an email update notification if you choose to do so.

Feel free to tell me as much as you can about your requirements and how you ship and fulfill orders so we can help out as much as possible!

Hi @A1234 , If you are wishing to add quick view option in your store. you can check this app Fast view.