How can I improve my store's slow loading speed?

Topic summary

Slow loading on a Shopify collection page was traced mainly to front-end assets and image optimization issues. Early replies noted many unused scripts from old apps, and one helper offered to review the store for free and removed some obvious unused scripts after receiving collaborator access.

Current findings point to images as the biggest remaining bottleneck: several were reported as much larger than recommended, with a target around 200 KB instead of 800-900 KB. The store owner was unsure which images were causing the problem because GTmetrix did not clearly highlight large images on the specific collection page.

Other likely causes mentioned:

  • render-blocking resources (JS/CSS delaying first paint)
  • unused JavaScript in theme files
  • high DOM/object count
  • slow server initial response time
  • missing width/height attributes on images
  • a 404 error from an old app script (wholesale-pricing-now.herokuapp.com), which may also add overhead

Concrete actions suggested:

  • remove leftover app scripts
  • resize/compress images, and convert PNG to JPG when appropriate
  • defer non-critical JS/CSS and lazy-load off-screen images
  • verify issues with Google PageSpeed Insights; screenshots were shared to support these findings

Status: partially diagnosed, but not fully resolved.

Summarized with AI on March 9. AI used: gpt-5.4.

We won’t need any payment to have a look and remove obvious and heavy scripts as they are a fast affair. Let’s try this first, hopefully that will solve it.

We’re send collaborator access now.

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