How can I improve SEO on my first Shopify site?

Oh yeah for sure, I mean just small details like that tend to matter more at scale right, so depends on context. Attention to detail where detail actually matters is all I’m saying.

Yeah plenty of things to whinge about with SEO on Shopify haha. But not perfect doesn’t seem to prevent sites from ranking, plenty of levers left to improve. Far better in my view than some other platforms. The business value you get to be able to easily to admin/ecom stuff in just time-saving and platform integrations far outweigh the -ve SEO gripes (in most cases). But yeah some sites because of their tech SEO requirements are probably just not a fit for Shopify at all.

Recent platform changes have been tending in the right direction but there are still sooo many things I wish there was flexibility to do haha.

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