How can I increase traffic and sales on my website?

Shopify Discussion
1

I want to know how I can get more people to my website and more sales www.BossyUnlimited.com.co

2

Hi @Mitchwash6 ,

first of all, some stuff I noticed:

  • It seems you have a lot of apps, popups, animations etc., which increases the amount of javascript and other resources, which will slow down your page.
  • Your buttons on the homepage open in a new tab. It would be better to open them in the existing tab.
  • The snowflakes might look nice, but will also slow down your page and in addition probably distract your customers from what’s important - your products.

Now to your question: There are a lot of ways to increase your traffic.

If you don’t have a budget, start with promoting your new shop within your peer group. Tell your friends and family about it, ask them to share the information, use your private social media channels and so on.

If you do have a budget, there are a lot of ways to create ads and get more visitors. Google, Facebook/Instagram, TikTok… However, it usually makes sense to get an expert for each channel involved. You might be able to set up some basic ads via Facebook, but to create proper ad campaigns and continuously optimize them, you will need an expert.

That being said - here’s a great article from Shopify that should give you an idea on what you can do.

Best

Mitch